During the rebranding of the Kyiv confectionery, we used our proven recipe:
Sifted ideas, chose the best, cooked on fire of our hearts, and packed everything well
For the convenience of the client, we have developed 2 logos: the main and supplementary one
About main logo:
We took as a basis cakes, that confectionery bakes. Fluffy-biscuit, with a matte background, three-layer, and for an accent — gloss glaze
About supplementary logo:
Everything is simple and succinctly. It is clear and minimalist
New brand colors are gentle as cream.And while working together, we made sure:
If it's a holiday, there will be a Cake Bar
And what is associated with the holiday? Confetti! They might be cool, not very shiny and do not dazzle the eye (as it is usually the case with glitter). So we made them. Branded pattern — confetti that can be used anywhere. And you do not need to clean:)
And also we took care of the cool cups design, stylish business cards and postcards, thought of branded packaging and the best clothing design for employees. Now even the smallest little things are pleasing to the eye
